About Us
About Us
We're data experts who make great things happen.
With years of experience on both the technical and strategic side of data-driven marketing, our team bring systems, campaigns and analytics to life with smart, agile and completely bespoke solutions.

We turn data into opportunities to talk to customers, nurture individual relationships, gain trust and loyalty and to get the most from every single interaction.

We achieve this by taking the time to understand our clients' goals, needs and challenges, and working transparently and collaboratively to become trusted, loyal members of their team. We think big, push boundaries and stay up to speed on the latest emerging technologies. We’ll also bring a healthy dose of original, pragmatic thinking and a proactive approach to every project.

That's why since 2001, we've been the trusted data partner of some of the UK's biggest retail, leisure, finance, telecoms and gaming businesses, including Marks & Spencer, eBay, Argos, Betfair, Sony, Aviva and BT.
Our 4 pillars of data marketing that will drive success in your business
  • Data management
    In-depth audits, database optimisation, building and hosting
  • Advanced analytics
    Next-generation insight, modelling, segmentation and reporting
  • Data toolkits
    Finding, creating and implementing tools to segment and analyse data
  • Campaign Strategy
    Spotting opportunities to drive incremental revenue
Our Awards
Database Marketing Awards 2014 Winner
Data Strategy Awards 2014 Shortlisted
Data Strategy Awards 2013 Winner
Database Marketing Awards 2014
Winner

Innovation in Insight Driven Email Marketing
Data Strategy Awards 2014
Shortlisted

Email Marketing and Personalisation
Data Strategy Awards 2013
Winner

Best Use of Behavioural Targeting
Data Strategy Awards 2011 Winner
Data Strategy Awards 2011 Finalist
Database Marketing Awards 2011 Winner
Data Strategy Awards 2011
Winner

Best Use of Data in Email Marketing
Data Strategy Awards 2011
Finalist

Best Use of Data in Retail & Home Shopping
Best Use of Data in Behavioural Targeting
Database Marketing Awards 2011
Winner

Excellence in Analytics for Marketing
Data Strategy Awards 2009 Winner
Apteco Best use of FastStats 2009
Data Strategy Awards 2009
Winner

Best Use of Data in Home Shopping
Best Use of Data in Business to Business
Apteco Best Use of FastStats 2009
Winner
Our Partnerships and Memberships
DMA Member logo
Apteco Logo
IBM Logo
DMA Member
Apteco Partner

Designer Administrator Accredited
Discoverer Base Accredited trainer
Discoverer Base (Advanced) Accredited trainer
IBM Partner
Adobe Campaign Logo
Microsoft Partner
Adobe Campaign Partner
Microsoft Partner